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ABOUT US

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Hoodlum Fang is a brand drenched in colour, distinctive prints & classic fitness wear designs. Quality is of the upmost importance, each garment is handmade with care and dedication by the sole founder and creator, Chloe Hood. With print designs unlike anything you have seen before, digitally designed in house by Chloe also, Hoodlum Fang stands for boldness, confidence and strength.


Hoodlum Fang was originated from founder Chloe's desire to find fitness wear that was not only functional to fit her body well while she trained, but to also be comfortable and host some killer prints. Sick of buying fitness wear that would inevitability end up in the bottom of the wardrobe after one unsuccessful workout session, she set out to make her own fitness wear to fit her shape. Taking the skills she had learnt from studying Fashion and Textiles at University she set to work. It was only through speaking to her peers from roller derby, she soon realised that she wasn’t the only one who was struggling to find functional, well fitting fitness wear that was built to last. She felt she could help and from that Hoodlum Fang was born.


Far apart from other fitness brands, Hoodlum Fang has a strong ethic for inclusivity. With sizes ranging from UK 4 to UK 22, as well as custom created sizes available. Hoodlum Fang is a fitness wear brand that understands that everybody is important and every body deserves to be dressed in confidence.

Hoodlum Fang has customers from all sports and fitness disciplines. Originally starting out in Roller Derby, a full contact sport on roller skates, they branched out into pole dancing, yoga and most recently over this past season Swimwear. Hoodlum Fang stands with women who want to get fit, do what they are passionate about but also look badass while they do it.

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